When we work with your Montessori school’s online advertising, also called pay-per-click advertising (PPC), our key focuses are Ad Placements in search engine results, and Display Ads on various websites.
The WSI Connect approach to online advertising is thorough and impactful. We first gain a clear understanding of your Montessori school, the families you want to target, and your programs. Second, we develop and implement productive and ongoing campaigns. We adapt with your school and the external environment.
We can schedule your online advertising budget with laser focus within a specific time range, maximizing the amount of parents who see your ad. We also can configure your campaign to effectively utilize your budget, producing great results without overspending.
Paid search involves creating text ads that appear in search engine results. The basic approach is to use a service such as Google AdWords, which lets you display ads that lead to your Montessori school’s website in Google’s search results.
A few essentials to successful paid search:
Display advertising are the ad graphics displayed on websites that have dedicated space for advertisements. For example, almost all news outlets have advertising space on their websites. To participate in digital advertising, we utilize the ad network provided by Google AdWords.
A few essentials to successful display advertising:
When done correctly, online advertising can be a very lucrative method of marketing. Contact WSI Connect for a free consultation and to learn more about how we can help your Montessori school grow as your online marketing agency.