Montessori Marketing Strategies
by WSI Connect
Your Montessori website should also help prospective parents who are unfamiliar with the Montessori Method to understand it’s value and how it differentiates from the standard, state funded, education programs.
A professionally designed Montessori website will help attract prospective parents, educate them about your school and the Montessori method and persuade them to visit your school. Typically, Montessori schools have a very high conversion rate as a high percentage of parents that tour their school go on to enroll their child(ren).
We take an Owner’s Perspective:
At WSI Connect we work closely with our clients to clearly understand their programs and needs for enrollment and integrate these into the Montessori website development process.
Some schools only have capacity for a handful of new students and thus they only require a basic website with a little local SEO. Others schools have multiple locations with programs across multiple age ranges. These typically have significantly more capacity to enroll new students and need a full marketing system with automation and integrated content marketing, email marketing, and social media campaigns. Most schools fall somewhere in between.
We are here to help every step of the way. We will develop a specific marketing strategy for your school base on your needs for enrollment and your current marketing assets.
Examples of our work:
New Mobile Optimized SEO & ADA Friendly WordPress Website
Conversions – This is why Montessori schools invest in marketing. For most Montessori schools the key goal is to encourage prospective parents to schedule a tour. To help enable this we leverage tap to call phone numbers, landing pages, calls-to-action (CTAs) and optimized contact pages, as a few examples.
Interested in free consultation? The first step is to schedule a discovery call. There is no obligation. The objective of this call is to start a conversation about your school’s goals so that we can determine if we are the right agency to become your Montessori website design company.