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- Identify your current goals for growth.
Some schools are focused on filling their available openings, other schools are planning on adding additional classrooms or opening new locations. Each school needs a custom strategy based on their goals for growth.
- Optimize Facebook and Instagram business pages.
New visitors to your social media profile pages will look at the About section, look for reviews, look at photos, etc. Your profile should incorporate content that builds trust and credibility with your audience. Add missing elements such as calls-to-action (CTA’s) to help turn these platforms into lead generation machines.